Three useful tools for your blog
If you run a blog, then you’ll know it’s a very competitive market. New blogs are being created daily, making the competition fierce and requiring you to do more to get seen and build a readership. Building a readership often involves consistency and putting out great unique content. On top of this, you can use some useful tools to help improve your blog.
From having a dedicated email address and using Canva to Google Analytics, below we have put together our guide on three useful tools for your blog. Keep on reading to learn more and see how these tools can help propel your blog forward.
If you want to take your blog to the next level and have that extra level of professionalism, then you should be using a dedicated business email for your blog. Having a dedicated business email, such as @businessname.co.uk, instantly makes your blog seem more legitimate and trustworthy. You will find more brands will contact you for collaborations as well as PRs reaching out to share their stories. Having your own business email is very affordable and easy to set up.
Google Analytics isn’t only beneficial to blogs, but it’s very useful for all online websites. Once added to your site, what it does is track your blog’s performance. It can track page views, bounce rates, and audience demographics amongst many other things. By using it, you can understand more about the people viewing your site and adapt the content you are putting out to match their needs. For example, in our case, we may find certain articles on IoT perform a lot better than other types, due to users staying on that article for longer.
When looking to enhance your blog, Canva is a great tool to turn to. Canva is a graphic design platform used to create visual content such as presentations, posters, and social media images. It’s easy to use and has thousands of templates which you can edit and use on your site. There is a free version of it which you can get started on, then if you find yourself using it a lot, you can turn to the pro version, which unlocks extra benefits.
One thing you have to get right when writing blog posts is your grammar. It’s important your spelling is correct as well as your sentence structure and punctuation. Grammarly is your own personal assistant which will read over your articles and make suggestions to improve them. Grammarly can correct your spelling, improve clarity, engagement and more. It’s free to use but just like Canva, has a premium version which you can sign up for if you find it benefits you enough. You can pay yearly or monthly for this subscription.
What tools have you come across which you think would be useful for blog owners? Have you tried any of the three tools which we have mentioned above? Is there anything missing in our guide that you think we should be adding? Let us know in the comment box below.